In late 2017 and 2018, Fandango began the process of retiring the Flixster brand.
For an in-depth analysis of the platform's social recommendation methods, visit SAGE Journals . Black-box testing of practical movie recommendation systems www.flixster.com
Flixster was a key player in the early days of Digital HD and cloud-based movie ownership. In late 2017 and 2018, Fandango began the
However, Flixster's success was short-lived. In 2010, Rotten Tomatoes (RT), a competing movie review aggregator, acquired Flixster. RT integrated Flixster's user review system and showtime database into its own platform, effectively absorbing Flixster's user base. While Flixster continued to operate as a separate entity, its user base and traffic began to decline. However, Flixster's success was short-lived
Flixster was an American social movie discovery service that allowed users to learn about new movies, read reviews, watch trailers, and buy tickets. Founded in 2006, it became one of the most successful early adopters of social media integration and mobile application development. At its peak, Flixster was the number one movie application on iPhone, Android, and Blackberry. The company was a pioneer in "social cinema," using friend networks to drive movie-going decisions. It was eventually acquired by Warner Bros. and later sold to Fandango (NBCUniversal), where the technology was integrated into the modern Fandango platform.
www.flixster.com (Now redirects to Fandango) Industry: Entertainment, Movie Discovery, Social Networking Status: Defunct (Brand absorbed by Fandango/NBCUniversal)