For many, KitKat was the last "pure" version of Android—clean, fast, and uncluttered, before the arrival of the massive UI overhauls of Android 5.0 Lollipop.
: Users could activate Google Now directly from the home screen by saying "OK Google". android 4.4.2 kitkat
In a surprising move, Google announced a partnership with Nestlé, officially naming the OS . It was a marketing coup that generated massive mainstream buzz, complete with Android-shaped KitKat bars in grocery stores. This marked the peak of Google’s quirky, playful branding era before they moved to simple numerical identifiers in later years. For many, KitKat was the last "pure" version
KitKat: The Underdog Polish That Saved Android from Itself Google announced a partnership with Nestlé